Wednesday, March 9, 2011

Facebook Teams Up With Warner Bros. to Stream Movies

In its march to become a portal to the entire internet, Facebook has signed a deal with Warner Brothers to test out whether its 600-plus million users will be willing to pay to stream new movies from within the social networking site's virtual walls.

Warner Brothers will start the trial with The Dark Knight, the 2008 Batman movie from Christoper Nolan, and Facebook users will have to pay 30 Facebook credits (about $3) to watch the movie. To rent the movie, Facebook users in the United States have to visit the movie's Facebook page, and start watching the movie from there. The rental period lasts for 48 hours — twice the standard from other streaming services — and users can post comments and do the typical Facebook things at the same time, including updating their status.

The studio says that additional titles will be coming soon and that it was a no-brainer to start offering video streaming rentals through Facebook.


No comments: